Introducing the Riverside Terrace, Principality Stadium’s Latest Hospitality Lounge
7th October 2022, 9:00 am By Principality Stadium
This week saw the opening of Principality Stadium’s brand-new hospitality experience, the Riverside Terrace. The 410 sqm space is a notable move away from the traditional, match-day hospitality offer with its industrial interior, live music and street food menu, it’s more akin to the trendy bars in Cardiff than the established rugby hospitality surroundings.
The new, versatile space sits on the city’s riverbank with access via the river walk. Clientele will have the opportunity to enjoy delicious street food from the best local street food vendors in Cardiff with a different vendor selected to cater each match along with brilliant live music to create the ultimate match-day atmosphere.
WRU Spokesperson says, “We looked at the market, and we felt there was a gap, and an opportunity to do something different. Not every supporter wants the traditional, formal 5-course sit down meal. The street food scene in Cardiff is huge, and we have some very talented chefs in Wales. Our Head Chef Ryan Jones has worked alongside each vendor to develop an exclusive menu for each match. This informal way of dining, coupled with a new, vibrant space gave us the opportunity to present an entry level hospitality package for those looking for an alternative to the traditional Welsh rugby experience. Supporters can still expect the same unrivalled level of service, and a Category A padded seat not available on public sale from which to watch the game is included within all long-term licenses or match-by-match package.”
Guests at the launch were treated to entertainment from Welsh musician Ragsy, and a sumptuous array of canapes from the new menu which included delicious burnt ends beef bao buns and zingy, chilli chicken bites. Four of Cardiff’s most exciting street food kitchens; Tokyo Nights, Dirty Gnocchi, Mr Croquewich and Kerelan Karavan have been selected by Principality Stadium Head Chef Ryan Jones to cater the Autumn Nations Series with an exclusive two-course menu for each match.
The Riverside Terrace also got the seal of approval from Wales’ Head Coach Wayne Pivac who sat down for an exclusive live Q&A and gave guests a teasing insight into the upcoming series. “It’s a fantastic space, great atmosphere. Where we sit on a match day is a little different, but this is very, very nice, and I’m sure that we fill it up every match day.”
Match-by-match hospitality for the Autumn Nations Series starts from £205+ vat and available to purchase from wru.wales/vip.
– VIP early entry (3 hours pre-match)
– Live music
– Relaxed seating with private tables for groups of 2, 4 or 6
– Match-day programme
– Drink on arrival
– Two course street food menu
– Bar serving beers, house wine and soft drinks
– Tea and coffee available on request
– CAT A, middle tier, halfway line padded seat
– Access post-match 1.5 hours
Long Term License packages are available on a two year contract (minimum), and includes all of the above match-by-match benefits, plus:
– Guaranteed access to all WRU Senior Men’s home games
– CAT A, middle tier, halfway line padded seat including the opportunity for a personalised plaque to be added to the back of your seat
– WRU Membership
– Priority access to tickets for third party events
– 15% discount off all WRU retail
In addition to match-day hospitality, the 240 capacity Riverside Terrace is available to hire for corporate events or private hire, and is already being snapped up for festive season 2022. For all venue hire enquiries or to arrange a site visit please contact: email@example.com.
For Riverside Terrace long term license pricing or more information on all hospitality packages at Principality Stadium, please contact: firstname.lastname@example.org.